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Current State and Challenges of Impact Investing in Japan (FY2025 Survey)" is now available in English.
出版物発行 現状レポート 調査報告・提言書 インパクト投資市場 English

We have announced the release of annual report on "Current State and Challenges of Impact Investing in Japan—FY2025 Survey". Based on survey results, the Report, published annually since 2016, provides insights into the latest trends in Japan's impact investment market through a comparative analysis with international markets and discusses prospects.

▶Download the report here.

Summary

<FY2025 Impact AUM in Japan>
Impact AUM in Japan reaches 18.6531 Trillion Yen (108% of the previous yearʼs figure).
[ Reference ] Impact AUM worldwide2 : Approximately JPY 243 trillion (USD 1.571 trillion) * 2024 data

(*)This figure is the sum of assets under management (AUM) held by 47 organizations that responded to the Impact Investing Survey 2025 and met the impact investing requirements.

<Factors behind the Growth>
The Report reveals that Japan's impact investment asset under management for FY2025 reached 18.6531 trillion yen, marking an increase of 1.3514 trillion yen (a 108% rise) from the previous year's 17.3016 trillion yen. The following factors have been identified as key contributors to this growth:

1) Expansion of investments by existing impact investing organizations
The investment AUM of 41 organizations that have continuously responded since FY2024 increased by 107% year-on-year, accounting for approximately 85% of the total increase of JPY 1.3514 trillion.

This indicates that the expansion of investments by existing organizations, rather than new market entrants, has been the main driver of market growth.

2) Expansion of investments particularly by major financial institutions
A breakdown of the increase shows that:
〇The top five organizations, mainly major banks, accounted for approximately 65% of the increase
〇The top ten organizations, including major life insurance companies, accounted for approximately 86%
These findings confirm that the expansion of investments by large-scale financial institutions has driven the growth of the market.

<Developments in impact investing from 2025 to the beginning of 2026>
Global
movements
The GIIN announced the launch of the GIIN Japan Working Group (March 2025)
The GIIN published “State of the Market 2025: Trends, Performance and Allocations” (October 2025)
The UK government established the “Office for the Impact Economy” (November 2025)
The University of Oxford published a case study on the development of Japan’s impact economy (January 2026)

Japanese
movements
The Government Pension Investment Fund (GPIF) formulated a “Sustainability Investment Policy” specifying “investments in consideration of impact” (March 2025)
Keidanren published an opinion paper on impact measurement and investment/lending (May 2025)
The Cabinet Secretariat specified efforts to expand the impact investment market in the “Grand Design and Action Plan for a New Form of Capitalism (Revised Edition 2025)” (June 2025)
The Financial Services Agency (FSA) and the Ministry of Economy, Trade and Industry (METI) published the outcomes and future directions of the Impact Consortium working groups (June 2025)
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About the Report
This Report aims to present the current state and challenges of impact investing in Japan and to promote information sharing for the advancement of impact investing domestically.
The survey was conducted based on a questionnaire targeting 66 organizations, including asset managers, banks, insurance companies, venture capital firms, and foundations. Among them, 53 organizations were identified as engaging in impact investing.

In addition to impact AUM in Japan, the Report also provides an overview of:

〇The distribution of the impact investing market (size distribution, asset classes, and regions)
〇Policies for promoting impact investing and recognition of key challenges (based on respondents’ perspectives)
〇Challenges for further expansion of impact investing

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